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Letter from the Publisher

Letter from the Publisher


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The Carnivale Masquerade Gala is returning, and this year we’re bringing the disco vibes with DJ Drake!

Join us on October 10, 2024, from 5-9 pm at the new Bricks on Main in Longmont for an evening of dancing and celebration. Tickets are just $25 and the VIP room tickets are just $55. Tickets available through this link HERE

How much can change in a short amount of time? From the recent elections to the evolving landscape of local journalism, it’s clear that our community relies on platforms like Yellow Scene Magazine now more than ever. As one of two locally owned media outlets in Boulder County amidst corporate acquisitions and franchise takeovers, YS remains dedicated to authentic, community-driven journalism. We’re proud of our continued recognition and nominations, underscoring our commitment to delivering stories that matter to you. It is time to party!

Looking ahead, 2025 marks our 25th anniversary, a milestone we’re eagerly preparing to celebrate. The landscape of media funding has shifted dramatically, with digital advancements and rising production costs reshaping how we operate. Yet, amid these changes, media corporatization looms large. Today, 90% of what we see or hear is controlled by six major corporations. If a hedge fund owns our local newspaper, how much money is it investing in the costs of doing true journalism? Just google “journalism layoffs.” Will they refuse to print a story because of special interests? At YS, we remain committed to upholding rigorous journalistic standards, delivering unbiased reporting on critical issues, and fostering community dialogue.

I have never had to explain that YS does authentic journalism as much over my career as I have in the last decade. Consumers now have to consider whether what they are reading is AI, corporate backed, or sponsored content. As long as there is corruption, there will always be truth-tellers. The challenge is having powerful , trusted platforms to tell those truths. Despite the digital age’s dominance, and providing a robust website of news, YS remains dedicated to print publication, recognizing its unique ability to combat digital fatigue and provide a tangible connection with our readers. Print offers a sensory experience unmatched by screens, fostering deeper engagement and trust among our audience. This commitment to authenticity has enabled YS to maintain a loyal readership and deliver compelling content that resonates across generations. As we continue to navigate an increasingly complex media landscape, your partnership and support are more crucial than ever.

Join us at the Carnivale Masquerade Gala for an evening of music, dancing, and community spirit on October 10. Let’s celebrate 25 years of YS and look forward to the stories yet to unfold. Warm regards,

Shavonne Blades, Publisher

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