Building More Than Spaces: The Women Shaping Colorado’s Future, One Development at a Time

Four women are transforming the streets of Longmont and Boulder, Colorado, by charting their paths in a male-dominated industry: real estate development. Each one has a unique vision they want to bring to life, but what they have in common is a passion for enhancing the communities they call home. 

According to the Bureau of Labor Statistics, women make up only 11% of the overall construction industry, and four of Colorado’s real estate developers are part of that statistic. 

Sarah Carillo began her development career over a decade ago with The Speakeasy bar, Jennifer Peterson recently broke ground on the mixed-use Casa Lou Cardenas, Greeley Sachs pivoted into real estate development after years working in construction, and Danica Powell founded the Trestle Strategy Group consulting firm after losing her job in 2008.

Carillo, owner of The Imperial 301, opened The Speakeasy bar on her own, despite having no formal training in development. As someone who handles a lot of the work on her own, Carillo has had to stand strong to make sure her voice is heard. 

Sarah Carillo at the 301 Imperial

“I’m doing this all by myself,” Carillo said about her work on The Speakeasy.

When working with investors, Carillo noticed that a majority of them were men. This is one part of the industry where she has experienced the most challenges. 

“Ninety-nine percent of all the personal investors that I have met with, and toured and gone down the path of potentially having an investor, has been a man,” Carillo told Yellow Scene Magazine. “It always gets to the point where they want to redirect the vision.”

However, she has continued to stand firm in her vision for the project. 

Ground broke on Peterson’s Casa Lou Cardenas development in 2022. When she decided to open the mixed-use building, she wanted to honor a powerful voice in Longmont’s Latino community, Eloyda “Lou” Cardenas.

“She had been very significant to the Latino voice being heard in the community at a time when things were very segregated and, frankly, there was a lot of racism,” Peterson, who owns JSY Properties, told Yellow Scene.

Cardenas was a trailblazing community member in Longmont who died in 2017 at 99 years old. She was pivotal in establishing bus transit services in Longmont, served on Longmont’s Senior Citizens Advisory Board, and established the first small Senior Opportunity Center.

When Peterson chose to open her recent mixed-use building, she wanted to memorialize Cardenas. Naming the building after one of Longmont’s trailblazers was a way to preserve her legacy. 

For Peterson, her career is about fostering communities that appreciate their cultural differences.

She started without any prior development experience and found it rewarding to learn from those she worked alongside. 

“The relationships are the best part of it,” Peterson said. “And to see when you’re finished, something beautiful and useful.”

“I think [male contractors] respect the fact that you’re doing this work,” Sachs said. “Every guy that I’ve worked with has been incredibly kind. I have two different teams that I’ve worked with downtown, and each one has been wonderful to work with. They understand the vision I have. I think they’re proud of the buildings they’ve worked on.”

Sachs has worked in construction for years and feels it is a great space for women to find a career.

“I don’t see it as a disadvantage at all to be a woman and doing real estate development,” she said. “I think sometimes people are surprised by it.” 

Sachs and Carillo have found support through their relationships with the community, including groups such as the Longmont Downtown Development Authority. They shared that the LDDA executive director, Kimberlee McKee, has been a big help behind their projects. 

Powell is the founder and owner of Trestle Strategy Group and has spent her career crafting a diverse portfolio. She has been a consultant for schools, nonprofit organizations, government agencies, and more. In the past 15 years, Powell has grown used to working in a male-dominated industry. 

After being laid off in 2008, she began her firm as a “small but mighty team ” and worked to cultivate her voice in the field. 

“I think when people hire me, they know I have strong opinions and have good experience,” Powell told Yellow Scene. “I tend to have really great working relationships with my clients because they do listen.”

For Powell, it is important that her clients understand the challenges that come with real estate development, especially at a time when the field is just becoming more complex. 

One of her most rewarding and challenging projects was her work on the Ponderosa Mobile Home Park. Throughout the development process, she worked from a non-displacement premise to keep people living in their community. 

Despite difficulties, families were able to stay in their mobile homes. Now, Habitat For Humanity has joined as a partner to build homes in the community.

Danica Powell at the 2023 Chamber Leadership Awards

“About four or five families are already moved into new Habitat homes,” Powell said.

She shared that she notices being one of a few women in her field and encourages young women to get involved through programs and education. 

“I always encourage people to just be really scrappy,” Powell shared. “I think a lot of my success has come from having defeats.”

Despite the construction industry being male-dominated, it is clear that Longmont and Boulder have a supportive community of women working in real estate development right now. They have forged unique paths in the field, and there is plenty of room for other women to do the same.

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